When can I buy Hurma Jeans?
The website opens on 1 November 2026 at 15:00 GMT. The first 50 pairs are in production.
How do I get the presale price?
Join the mailing list. Presale price is £165 / €195 / $220 instead of the regular £200 / €235 / $260, and the list gets 24-hour access before everyone else.
What are they made of and how do they fit?
100% cotton 12oz denim, bootcut, with a fully functional lacing system to set the fit around your legs: slim, flared or baggy. Hand-washed vintage blue denim finished with Dry Shimmer Wax, developed in-house, a custom pony hair leather patch, and stainless steel eyelets, buttons and zipper.
Where do you ship and are duties included?
We ship to the UK, EU and US. Import duties, taxes and customs fees are the buyer's responsibility.
How do I care for them?
Cold wash inside-out. Hand wash the laces.